CAQ breached Facebook advertising commitment, PQ says

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The Party Quebecois is Prime Minister Francois Lego condemned Union Aveneer Quebec It is late according to breach a obligation and is missing Cooperation through advertising on the meta site Facebook and Instagram platforms.

“The CAQ government is refusing to fulfill one of its commitments to end the funding of Meta by his political party,” PQ MNA Pascal Berube said at a briefing in the National Assembly on Tuesday.

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“I heard the prime minister say that Quebec should change the name to solidaire, and CAQ (no solidarity),” Berube added.

Meta's decision last summer to block Canadian news from its Facebook and Instagram platforms sparked a massive boycott movement that included the CAQ.

During the Jean-Talon election in the fall, the Quebec Solier and the Liberals decided to buy ads on Meta platforms, infuriating Legault.

On Monday, after strongly criticizing other parties for their lack of cooperation, the CAQ faced off and continued to buy ads on Facebook and Instagram.

Quebec solidaire spokesperson Gabrielle Nadeau-Dubois said she was not surprised by the CAQ's decision.

“All parties are in the same boat. The media itself is in the same boat. There is a media that advertises on Facebook” Nadeau-Dubois said Tuesday. “We are all in this addiction and we will get out of it together.”

Quebec cooperation Continues to advertise on Facebook and Instagram. The Liberal Party, for its part, says it has not bought any ads on Meta platforms since Jean-Talon's re-election and has no intention of doing so again.

“This is double talk by the CAQ, which says one thing and does the opposite,” the party said in a statement.

Asked about the topic, CAQ's Simon Jolin-Barrett defended his party's decision.

“The vast majority of government advertising is done in the Quebec media,” he said. “But I think it's important to keep the free time to reach certain people.”

The CAQ says its advertising will be limited to two regions – Saguen-Lac-Saint-Jean and Bas-Saint-Laurent – and will not exceed 10 percent of the party's advertising budget.

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